Job Description

Senior Data Analyst Description

We are seeking an experienced Senior Data Analyst to join our progressive team.

As a Senior Data Analyst, you will lead the efforts in measuring and optimizing media performance across diverse channels, ensuring strategic alignment with business objectives. Your expertise will be crucial in developing advanced measurement frameworks and providing deep analysis on the influence of media in shaping customer journeys while upholding the highest standards of data integrity.

We accept CVs in English only.

Responsibilities

• Analyze media performance across advertising channels such as Search, Social, Content Syndication, and Display
• Develop advanced performance measurement frameworks that include forecast and targeting definitions
• Generate comprehensive dashboards and reports to monitor KPIs, campaign performance, and cross-channel insights
• Provide deep insights into Media-generated touchpoints, assessing their impact on conversions and customer lifetime value
• Strategize optimization and personalization tactics to improve engagement and conversions across channels
• Oversee rigorous tagging, tracking, and governance processes to guarantee data accuracy
• Keep abreast of industry trends and best practices on major platforms such as Google Ads, DV360, LinkedIn

Requirements

• 5+ years of experience in a media analytics related role
• Advanced proficiency in Adobe Analytics; Google Analytics knowledge also acceptable
• Extensive experience with Excel, SQL, and Python for sophisticated data extraction, manipulation, and modeling
• Expertise in using data visualization tools like SAP Analytics Cloud, Tableau, or Power BI
• Proven ability to convey complex insights compellingly to both technical and non-technical stakeholders
• Strong leadership skills with a collaborative attitude
• Adaptability to quickly shift priorities in a dynamic business environment
• Strong verbal and written communication skills in English, at least at a B2 level

We offer

• Learning Culture - We want you to be the best version of yourself, that is why we offer unlimited access to learning platforms, a wide range of internal courses, and all the knowledge you need to grow professionally
• Health Coverage - Health and wellness are important, that is why we have you and up to four family members in a premiere health plan. We have a couple of options, so you can choose what is best for you and your family
• Visual Benefit - Seeing your work for us would be a sight for sore eyes. We want your vision to always be at 100% which is why we offer up to $200.000 COP for any visual health expenses
• Life Insurance Plan - We have partnered with MetLife to offer a full-coverage Ife insurance plan. So, your family is covered, even if you are gone
• Medical Leave Coverage - We are one of the few companies that cover 100% of your medical leave, for up to 90 days. Your health is the most important thing to us
• Professional Growth Opportunities - We have designed a highly competitive and complete development process, where you will have all the tools to get where you have always wanted to be, personally and professionally
• Stock Option Purchase Plan - As an EPAMer you can be more than just an employee, you will also have the opportunity to purchase stock at a reduced price and become a part owner of our organization
• Additional Income - Besides your regular salary, you will also have the chance to earn extra income by referring talent, being a technical interviewer, and many more ways
• Community Benefit - You will be part of a worldwide community of over 50,000 employees, where you can learn, challenge yourself, stand out, and share your knowledge and experience with multicultural teams!

Please note that even though you are ing for this position, you may be offered other projects to join within EPAM.

EPAM is a leading global provider of digital platform engineering and development services. We are committed to having a positive impact on our customers, our employees, and our communities. We embrace a dynamic and inclusive culture. Here you will collaborate with multi-national teams, contribute to a myriad of innovative projects that deliver the most creative and cutting-edge solutions, and have an opportunity to continuously learn and grow. No matter where you are located, you will join a dedicated, creative, and diverse community that will help you discover your fullest potential.

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